Knaresborough-based Warp Media Ltd is marking a triple milestone with the launch of a new online marketing software solution to help clients increase revenue streams and a new senior appointment to further boost the team’s expertise – at the same time as welcoming its 150th customer.
The team’s new Customer Relationship Manager (CRM) software harnesses the unprecedented rise in the importance of social media by integrating email marketing campaigns with key social media platforms such as Linkedin, Facebook and Twitter.
The system enables businesses to maximise their contacts across all of the platforms and to categorise and manage customer communications under one roof.
Powering ahead with triple milestone – the Warp team from left to right: Andy Booth (company founder), Simon Kennett (office manager), Ben Teggin (managing director), Laura de Jong (financial controller), Tim Metcalfe (technical director) and David Powell (chairman)
Warp Media Ltd, which develops and delivers bespoke solutions for companies including De Vere Hotels, Blacks Solicitors, British Gas Business, Lupton Fawcett, Gibson Booth, EntrepreneurLawyer Limited and Oracle Finance, is further enhancing the team’s experience with the appointment of David Powell.
Mr Powell, who has over ten years’ experience as a management consultant, will bring considerable experience to the thriving business by evaluating existing sales and marketing strategies and developing new routes to market.
Warp Media founder Andy Booth said:
It’s vital that a company’s marketing strategy is underpinned by a robust customer relationship management system. Our new software enables businesses to boost sales, not only by integrating email marketing campaigns with social media sites but also supporting pipeline management and ensuring that all prospects are cultivated and every contact opportunity maximised.
We warmly welcome David on board who brings a wealth of strategic expertise in the field of sales and marketing. Utilising his commercial experience in the FMCG sector and applying it to our industry will no doubt serve our business well, contributing to our continued growth.
This is a great time to be joining Warp Media Ltd, whose continual innovation ensures they are anticipating customer’s needs. I look forward to making a key contribution to the team.
Chrissie Lightfoot – The Entrepreneur Lawyer and existing client of Warp Media said:
Warp Media really understand the marketing tools that businesses need to stay close to their customers as well as the importance of establishing new sales channels and engaging with new prospects via social media. I’ve been using Warp’s marketing system since 2010 and am delighted that the team are constantly innovating to bring us the latest thinking and tools.