Shepley Spring Ltd has renewed its partnership with Yorkshire Air Ambulance for a further three years, continuing its long-standing support for the Charity’s lifesaving work.
The Yorkshire-based bottled water manufacturer has supported Yorkshire Air Ambulance since 2014 and has donated more than £125,000 to the Charity over that time. As part of the renewed agreement, Shepley Spring has committed to continuing and increasing its support over the next three years, helping to ensure the Charity can continue responding to emergencies across Yorkshire.
Founded by the Smith family in 1996, Shepley Spring has grown from its origins in the village of Shepley near Huddersfield to become one of the UK’s largest family-owned bottled water manufacturers. The company produces popular spring water brands including Ice Valley and White Rock, supplying major retailers such as Morrison’s, Costco, Tesco, Sainsbury’s, Iceland and Home Bargains from its Yorkshire sites in Shepley, Kirkburton and Harrogate.
As a Principal Partner of Yorkshire Air Ambulance, the Shepley Spring logo proudly appears on the Charity’s three lifesaving helicopters, representing a partnership built on a shared commitment to supporting communities across Yorkshire. Beyond this, the company supports operational teams by supplying Ice Valley bottled water for use at Yorkshire Air Ambulance’s air bases and at key fundraising events, including the Charity’s annual golf day and the Hike4Helis Yorkshire Three Peaks Challenge.
In December 2025, Shepley Spring officially opened its third site in Harrogate, welcoming more than 200 guests to celebrate the milestone. Yorkshire Air Ambulance attended the event as one of the company’s key partners, bringing one of its helicopters along to meet guests and supporters.
Earlier that year, Yorkshire Air Ambulance’s Corporate Fundraising Manager, Helen Berriman, visited the company’s production facility to learn more about its manufacturing process, where bottles and caps are produced on site, and to hear about the company’s plans for further expansion to meet growing demand.
James Smith, Managing Director of Shepley Spring Ltd and part of the founding Smith family, said:
At Shepley Spring we are extremely proud to have supported Yorkshire Air Ambulance for over ten years. As a Yorkshire-based business, and as someone who has always been proud to call Yorkshire my home, supporting our local community is something I care deeply about. Yorkshire Air Ambulance provides an essential, lifesaving service across the region, and their crews make a real difference to people and families at their time of greatest need. We are delighted to continue our long-standing partnership with such a crucial organisation.
Yorkshire Air Ambulance is an independent Charity that relies entirely on donations to keep its helicopters flying and critical care teams responding to emergencies across the region. In 2025 alone, the Charity treated 1,324 patients across Yorkshire, responding to incidents including road traffic collisions and cardiac arrests.
Helen Berriman, Corporate Fundraising Manager at Yorkshire Air Ambulance, said:
We are incredibly grateful to Shepley Spring for their continued support and for renewing their partnership with us for another three years. As a Yorkshire-based family business, their commitment to supporting our lifesaving service means a great deal to us. Their support not only helps keep our helicopters flying, but also ensures our crews are supported at base and at events across the region. Partnerships like this play a vital role in helping us continue responding to patients when every second counts.
Through the continued support of partners such as Shepley Spring, Yorkshire Air Ambulance can remain ready to respond when patients across Yorkshire need it most.
