The Gourmet Water Company, the Harrogate-based SME start up, has announced a partnership with the London based global kids hit, Moshi Monsters to launch a range of vitamin-enriched drinks for kids in an effort to get them to switch from very high sugar content drinks to water.
Available from 3rd December, the launch of the Moshlings Magic Water range ties in with the release of the Moshi Monsters movie on 20th December in cinemas across the country.
Ray Averre from The Gourmet Water company comments:
We are delighted a new young company such as ours has linked up with such a massive and talked-about brand. It’s a real endorsement for ourselves, for Harrogate and for Yorkshire; and we hope that it’s the next step on in our growth plans.
We believe the movie will be one of the most talked-about of the year and that this product will help put Harrogate on the map as a centre for innovative businesses.
We have spent a lot of time and effort getting our drink right, and it’s a great demonstration of UK resourcefulness and small-scale industry at the SME level.
I’d also like to thank the team at Greggs for supporting us at this stage of our company’s development and providing us with national distribution.
The range, packed in 250ml bottles featuring popular characters from the Moshi Monsters universe, offers three flavours: Toffee Apple Delight, Strawberry & Raspberry Rainbow and Banana Surprise.